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Aram Store Summer Sale 2017

The Aram Store Summer Sale starts at 10am on Saturday 17 June 2017. As usual, there will be 15% discount off all new orders (not in conjunction with any other sale discount or offer; some exclusions may apply) both online and in store.

There will also be substantial discounts – up to 75% – off a wide selection of ex-display furniture ranging from chairs and desks to bed frames and sofas. These will be offered on a sold-as-seen, first-come-first-served basis.

Here is a small selection – there will be many more available in store:

Summer Sale 2017 Kitos USM Montana Aram Store

Left: Kitos height adjustable table by USM with walnut veneer top, ex-display (damaged) – SOLD. Right: Montana storage units in burnt oak veneer, ex-display – was £3,598 sale price £1,079.

Summer Sale 2017 Foster 520 Healey Walter Knoll Aram Store

Left: Foster 520-10C high-back swivel armchair by Foster+Partners for Walter Knoll, ex-display – was £4,335 sale price £2,168. Right: Healey high-back lounge armchair by Pearson Lloyd for Walter Knoll, ex-display – was £3,934 sale price £2,754.

Summer Sale 2017 Olivier Bed Frame Bench Flou Aram Store

Left: Olivier king-size bed frame in woven leather by Flou, ex-display (excluding mattress and accessories) – was £8,962 sale price £3,585. Right: Olivier bench in woven leather by Flou, ex-display – was £2,787 sale price £1,115.

Summer Sale 2017 Piazza Duomo Gentleman Flou Aram Store

Left: Piazza Duomo sofabed in ‘Element’ fabric by Flou, ex-display – was £5,543 sale price £2,217. Right: Gentleman king-size bed frame in grey-green leather, ex-display (excluding mattress and accessories) – was £7,257 sale price £2,899.

Summer Sale 2017 Moss CH445 Arketipo Carl Hansen Aram Store

Left: Moss Sofa by Giuseppe Vigano for Arketipo in ‘Savanna’ fabric, ex-display – was £3,385 sale price £2,031. Right: CH445 lounge chair and ottoman by Hans Wegner for Carl Hansen & Son in ‘Divina’ wool, ex-display – was £4,589 sale price £2,750.

Summer Sale 2017 Moroso Aram Store

Left: Take a Line for a Walk chair by Alfredo Häberli for Moroso with removable quilt cover, ex-display – was £3,516 sale price £1,758. Right: Love Me Tender sofa by Patricia Urquiola for Moroso, ex-display – was £5,767 sale price £2,307.

ARAM STORE

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MDF Italia furniture Aram Store

Mia lounge chair and sofa by Francesco Bettoni, K Tables by Victor Vasilev and Inmotion storage by Neuland Industriedesign

Aram Store is now the new UK flagship destination for Italian brand MDF Italia, the leading furniture design and manufacturing company based in Milan. Founded by designer Bruno Fattorini in 1992, the company was set up with a dynamic entrepreneurial and product strategy in mind and it has always focused on design and simplicity as core values in selecting projects and designers – Rodolfo Dordoni, Jehs+Laub, Jean-Marie Massaud and Nendo, to name a few.

Aram has worked with MDF Italia for many years and has developed a strong relationship with it due to shared values and vision. Both companies are family run with first and second generation members at the helm. In 2013 MDF Italia was acquired by the Cassina family. The company is relaunching at Aram Store with a brand new 100m² display area showcasing a comprehensive range of products from its collections. There are two dedicated areas within the Covent Garden store with a curated selection of dining, lounge and storage furniture – newly launched and favourites from the existing catalogue.

 

Sign Filo dining chair Piergiorgio MDF Italia Aram Store

Sign Filo chairs by Piergiorgio Cazzaniga

The Sign Filo side chair by Piergiorgio Cazzaniga which was launched this year is made of 45 meters of steel wire in four different diameters. The 16 shoulders and 12 cross wires are sealed by hand at 226 points. It is available in glossy galvanic gold, pink gold and black chrome with optional matching silk cushions.

MDF Italia furniture Aram Store

Left: Sag stool by Nendo. Right: Tense Material table by Piergiorgio and Michele Cazzaniga, Aïku side chairs by Jean-Marie Massaud and Heron storage unit by Rodolfo Dordoni

Piergiorgio and Michele Cazzaniga’s update of their 2009 Tense table, the Tense Material, was launched this year in wood, brass and stone finishes. We currently have 1 x 3 metre brass and wood versions on display in store.

The Sag stool or side table (above left) was designed by Nendo/Oki Sato in 2016.  Sag represents a polyhedral and functional object. Unlike stools with traditional legs, Sag has been designed as a whole piece folded on itself, as a fabric suspended in the air and melted in three directions into a single shape. Its concave arc structure, thus generated, gives Sag its special soft and elastic image, but also an incredible sturdiness, capable of distributing forces and absorb loads.

Sag stool Nendon MDF Italia Aram Store

Sag stools by Nendo

Join us for summer drinks, including the quintessentially Italian Garibaldi cocktail, to celebrate the installation of our fantastic new MDF Italia showroom.

Wednesday 7 June 2017
6pm-8pm

Aram Store
110 Drury Lane
Covent Garden
London
WC2B 5SG

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Tulip Chair Eero Saarinen Knoll International Aram Store

Finnish-American architect Eero Saarinen‘s primary intention when designing his last furniture series for Knoll International was to simplify and clarify structure. He declared: “The undercarriage of chairs and tables in a typical interior makes an ugly, confusing, unrestful world. I wanted to clear up the slum of legs. I wanted to make the chair all one thing again.” He was also fascinated by new materials emerging in the 1950s: “What interests me is when and where to use these structural plastic shapes. Probing more deeply into different possibilities, one finds many different shapes are equally logical – some ugly, some exciting, some earth-bound, some soaring. The choices really become a sculptor’s choice.” Thus the Tulip chair – and by extension, Saarinen’s eponymous tables which the chairs complement – became a synthesis of perfect proportions, organic shapes and graceful curved lines.

Tulip Side Chair Eero Saarinen Knoll International Aram Store

Whilst Saarinen had originally hoped to make the chair from a single piece of fibreglass, the slender stem was not able to support the seat. The seat shell is therefore fibreglass, attached to a cast aluminium stem and base coated with a tough Rilsan resin finish. Serendipity therefore provided the opportunity to add a swivelling mechanism to the chair.

Tulip Arm Chair Eero Saarinen Knoll International Aram Store

Until 31 October 2017, we are offering the Tulip Side chair with upholstered seat cushion at the very special price of £999 when you order a minimum of four chairs, which represents a discount of up to 30% depending on the finish. Additionally, you can buy four of the Tulip Arm Chairs with upholstered seat pad for the price of three. Both offers are for the swivel option, in black or white shell finish with cushion fabrics up to and including category ‘S’. There is a very wide range of colours and textures of fabric available – please contact the store for those not shown online.

Tulip Chair Saarinen Collection Knoll International Aram Store

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Miyazaki Chair Factory

The Miyazaki Chair Factory collection is now exclusively available in the UK through Aram Store and Aram Contracts. Established in 1969 in Tokushima, Japan, the company produces wooden furniture to the highest design and production standards. By adhering to the highest quality criteria in the two fundamental elements of ‘creation’ and ‘technique’, their core philosophy was born: ‘chairs nobody else can make’. Whilst the focus is still on seating, they have since introduced tables in to their range.

Every part that goes to make up each product is manufactured in the factory. This ensures full quality control over the entire range. Products have been awarded the Japanese industry ‘Good Design Award’ for the past fourteen years. Craftspeople are local and have worked in the company for many years. Additionally, recent years have seen an increase in young people travelling long distances to work in production as they are so interested in learning the traditional skills of chair making.

DC09 Chair Inoda and Sveje Miyazaki Chair Factory

DC09 chair by Inoda+Sveje with the CH327 Extending Table by Hans Wegner for Carl Hansen & Søn

The factory began to develop its own designs in 2000 working with designers such as Murasawa Kazuteru, Koizumi Makoto, and Inoda+Sveje. With a focus on innovation – and not being swayed by existing theory of wooden chair design – the chair becomes a thing of beauty, with a sculptural nature that symbolises the fusion of form and material. For example, the DC10 chair is a sinuously curved form with a sharp line dividing the inside surface from the outside, whilst the characteristic feature of the DC09 is the shaped seat which is shaved as thin as possible.

DC10 Chair Inoda and Sveje Miyazaki Chair Factory

DC09 chair by Inoda+Sveje with Haller sideboard (USM), Saarinen table (Knoll), Olio tableware (Barber & Osgerby)

DC09 and DC10 Chairs Miyazaki Chair Factory

Details of the DC09 (left) and DC10 Chairs

The DC09 and DC10 chairs are now available to order and are on display in our Drury Lane store. Many more items from the Miyazaki Chair Factory’s range are on order and will be available soon.

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Citizen Jane: Battle for the City film review - photo credit Library of Congress - Aram Store

 

Ahead of its UK release, commentator Chris McGill has been to see the new film about Jane Jacobs’s battle to save New York from its master developers and planners.  Here he gives us an insight into this must-see documentary.

The current rate of urbanisation around the world is creating city space the size of Los Angeles each week.  However in New York in the late 50s and early 60s it was the bulldozer and road roller that threatened the existing neighbourhoods that everyone loved. Citizen Jane: Battle for the City opened the seventh DOC NYC film festival and is released in the UK on 5 May.  It has a relevance and freshness about it that celebrates the city, the neighbourhood and the people that live there.

 

Citizen Jane: Battle for the City film review - photo credit Library of Congress - Aram Store

 

‘It’s a finely woven tapestry that feels as relevant and alive as the place you live.’ – Variety

In one corner is ‘The Man’, played menacingly by wide-lapelled Robert Moses.  He is New York’s super villain planner.  Cue sinister soundtrack playing over images of once-good-Robert, in Vicuna overcoat, sweeping his arm over models of the not-to-be expressway of Greenwich Village.  Cut to Moses sneeringly dismissing ‘housewife’ Jane Jacobs and her bunch of naysayers protesting against the urban ‘cancer’ that he is removing as he erects shoddy unloved housing. Incidentally this chuck ‘em up and box ‘em in housing is mirrored today in cities all around the world in global megacities.

 

Citizen Jane: Battle for the City film review - photo credit Library of Congress - Aram Store

 

In the other corner are the ‘Little People’ led by Jane Jacobs (she’s like your favourite aunt who combines a steely no surrender attitude with soft scarves and statement glasses). In contrast to dismissive-snobbish Robert, the archive footage of Jane is set to an uplifting lets-get-busy-soundtrack whilst she orchestrates her children performing a ceremonial tying of a ribbon – a deliberate reversing of the land-owners ceremony of cutting a ribbon – in Washington Square or interfering with a hearing’s typist’s stenography machine to bring legal proceedings to a halt.

 

Citizen Jane: Battle for the City film review - photo credit Library of Congress - Aram Store

 

Jane Jacobs published a shockwave-creating book The Death and Life of Great American Cities, went on to author seven more titles and continued protesting but this is more than her story.  It’s the story of our times, of greed and how we need to embrace the neighbourhood, to sit on our stoops and steps, to look out for each other and to create cities that you can wander around in celebrating the age and diversity of the buildings whilst the community looks on and says hello.

 

Citizen Jane: Battle for the City film review - photo credit Library of Congress - Aram StoreAll images included are credited to the Library of Congress

 

It’s one of those documentaries that is a genuine get out and discuss it over dinner film (it’s all about connecting) whilst you recall the beautiful wide-screen images of New York, Paris and the rest of the globe from the 50s to now.

Watch it and wonder on your way home if there is an alternative to the now endless building of city in the sky high-rise monuments that ape Ozymandias to fade empty and are covered in dust like his monument to himself or rejoice in the other people in the city and neighbourhood that you love and just make sure that you say good evening and good morning to everyone there. There might just be a bit of Jane Jacobs in all of us.

 

Chris McGill

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How Should We Live? Propositions for the Modern Interior, installation view at The Museum of Modern Art, New York.How Should We Live? Propositions for the Modern Interior, installation view at The Museum of Modern Art, New York. © 2016 The Museum of Modern Art

 

Last month we visited ‘How Should We Live? Propositions for the Modern Interior’ at The Museum of Modern Art, New York. The exhibition looks at the period of change experienced from the late 1920s to 1950s where certain radical designers, architects and manufacturers pushed the West towards a new way of living by questioning the status quo. Through presenting the era’s key examples of experimental design ‐ mined from MoMA’s extensive archive ‐ ‘How Should We Live?’ explains how experimentation in form, materials and production methods gave us the modern interior. These examples included a number of works by Eileen Gray.

 

Eileen Gray Etoile de mer Carpet MoMAEileen Gray ‐ Etoile de mer Carpet, c.1930

Gray designed handwoven rugs whose expressive tactility complemented the shimmering metallic surfaces and angular forms of her furniture. The example, woven in narrow strips combined in an irregular abstract design, reflects her preference for harmonies of ochres and browns and her experience of weaving traditions in Morocco. Before the First World War she had travelled to Northern Africa with her childhood friend Evelyn Wyld, and studied weaving and dyeing wool with natural colours. For about fifteen years, Wyld supervised Gray’s weaving workshop in Paris. – MoMA

 

Eileen Gray Chair for Tempe à Pailla MoMAEileen Gray ‐ Chair for Tempe à Pailla, c.1935

This chair was created for Tempe à Pailla, another house on the Côte d’Azur by Gray, which she designed and built after the end of her domestic relationship with Jean Badovici at E‐1027. – MoMA

Gray’s Roquebrune chair is a clear development of this design.*

 

Eileen Gray Felt Rug MoMAEileen Gray – Felt Rug, c.1928

 

The exhibition spotlights other female creatives such as Aino Aalto and Ray Eames, whose achievements have often been overshadowed, or outright claimed by their male contemporaries. For many years the iconic LC range was largely attributed solely to Le Corbusier, when actually he had been impressed by Charlotte Perriand’s use of tubular steel in furniture design and invited her to develop this side of his studio. It is only in recent years that Perriand has begun to receive just credit.

 

Le Corbusier Charles‐Édouard Jeanneret Pierre Jeanneret, Charlotte Perriand Chaise Longue LC/4 MoMALe Corbusier (Charles‐Édouard Jeanneret), Pierre Jeanneret, Charlotte Perriand ‐ Chaise Longue (LC/4), c.1928

Inspired by bentwood chairs by Thonet and recumbent doctor’s chairs, the angle of repose on this chaise longue is adjusted by sliding the chromed steel frame on its stationary base. The LC/4 was a collaborative design spearheaded by Charlotte Perriand, who had designed other furnishings in tubular steel before joining Le Corbusier’s studio. – MoMA

The LC4 design continues to be commercially produced by Cassina.*

 

Charlotte Perriand Le Corbusier Charles‐Édouard Jeanneret Pierre Jeanneret Revolving Armchair MoMACharlotte Perriand, Le Corbusier (Charles‐Édouard Jeanneret), Pierre Jeanneret – Revolving Armchair, c.1928

The modern version of this design is the LC7 chair, also produced by Cassina.*

 

After working with Corbusier, Perriand went on to live in Japan during the Second World War and brought her learnings of traditional craft and artisanal techniques into her industrial design practice. However Perriand wasn’t the only Western designer of the time to be influenced by Japanese aesthetics and MoMA highlights the connection through works by Junzō Yoshimura, Noémi Raymond and George Nakashima.

 

Charlotte Perriand Low Chair MoMACharlotte Perriand – Low Chair, c.1940

This chair was one of several products designed by Perriand while she was working as a design consultant in Japan and manufactured when she returned to France after the war.  In exploring bamboo’s potential as a building material – flexible, light, strong, inexpensive, pleasant to touch, and resistant to woodworm – Perriand revisited some of her earlier furniture designs, including a low chair with a modular, cross‐shaped base system with cylindrical legs she had designed for the UAM pavilion at the 1937 Paris exhibition. This sturdy but flexible chair was meant to be used bare (in humid or warm weather) or with removable cushions that Perriand had upholstered in traditional kimono silk fabric. – MoMA

 

Charlotte Perriand, Junzō Sakakura – Sentaku, dentō, sōzō: Nihon geijutsu tono Sesshoku (Selection, tradition, creation: contact with Japanese art), 1941 MoMACharlotte Perriand, Junzō Sakakura – Sentaku, dentō, sōzō: Nihon geijutsu tono Sesshoku (Selection, tradition, creation: contact with Japanese art), 1941

 

George Nakashima – Three‐Legged (Mira) Stool MoMAGeorge Nakashima – Three‐Legged (Mira) Stool, c.1950

 

The exhibition – now in its final week – would of course not be complete without the inclusion of experimental prototypes by Charles and Ray Eames, avant‐garde works which are now synonymous with the modernist aesthetic.

 

Charles Eames Ray Eames  Experimental Lounge ChairCharles Eames, Ray Eames ‐ Experimental Lounge Chair, c.1944

 

Charles Eames Ray Eames Prototype for Chaise Longue (La Chaise)Charles Eames, Ray Eames – Prototype for Chaise Longue (La Chaise), 1948

This chaise longue was inspired by Gaston Lachaise’s 1927 sculpture Reclining Nude and nicknamed after the artist. It did not receive a prize in MoMA’s International Competition for Low‐Cost Furniture Design because it was considered too “specialised in use” and too expensive to manufacture. However, it was highlighted by the judges, who admired its “striking, good‐looking and inventive” moulded construction. – MoMA

It took until 1990 for La Chaise to be commercially produced ‐ it’s still available today, manufactured by Vitra.*

 

How Should We Live? Propositions for the Modern Interior at The Museum of Modern Art, New York runs until Sunday 23 April 2017. 

 

*All Cassina, Eileen Gray and Vitra current production models are available through Aram Store.

 

 

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During Milan Design Week 2017 we brought out a strong team of ten who between them covered all the disparate zones sharing their discoveries along the way, which gave me more time to spend at the Salone and at showrooms in town. Here are some of my highlights:

 

Random shelves new colours MDF Italia Salone del Mobile Aram StoreThe iconic Random shelves by MDF Italia have been launched in 3 more sizes and a wide range of colours. Their Milan showroom was also impressive focussing on workspace solutions with the Minima system.

 

Miyazaki Chair Factory showroom Brera Milan 2017In the Brera district, Miyazaki Chair Factory launched stunning new designs demonstrating the company’s exception quality and attention to detail.

 

Happy Susto Vases Jaime Hayon BD Barcelona Salone del Mobile Aram Store

I cannot resist a little well executed humour in design and Jaime Hayon is often on hand to deliver. These Happy Susto Vases are for BD Barcelona.

 

Jaime Hayon Arflex Salone del Mobile Aram Store

In fact Spain’s Jaime Hayon is one of the most in demand designers of the moment as seen on Arflex’s 70’s inspired stand and many others besides. I have a soft spot for Jaime after we worked with him on his first UK solo show in The Aram Gallery back in 2006.

 

Zanotta Salone del Mobile 2017 Aram Store

Zanotta created a strong and stylish stand at the Salone combining great new products with masterly styling.

 

Cassina 90 years Herzog & De Meuron Fondazione Giangiacomo Feltrinelli Aram Store Milan 2017

Historic Italian manufacturer Cassina celebrated 90 years with a spectacular event at Herzog & De Meuron’s Fondazione Giangiacomo Feltrinelli.

For more Milan 2017 highlights visit our Facebook album or Pinterest board.

Ruth Aram

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Design Icons Month Competition Aram Store

Please note: this competition is now closed. Make sure that you sign up to our newsletter to stay informed about future competitions, promotions and exclusive offers. See below for the names of the competition winners.

In addition to our exclusive Design Icons Month offers, we are holding two great competitions.

To enter the first all you need to do is make sure you are signed up to the Aram Store mailing list by 31 March and you will be in the running to win one of these fantastic prizes:

1st prize: An E1027 side table by Eileen Gray in chrome and clear glass, worth £694 – WINNER: Warren Bramley

2nd prize: A USM trolley in a choice of three colours yellow, green or grey, worth £572 – WINNER: Craig Rice

3rd prize: A J39 dining chair by Børge Mogensen for Fredericia in oak and natural papercord seat, worth £558 – WINNER: Fiona Steane

4th prize: A classic Hang It All coat rack by Charles & Ray Eames for Vitra, worth £198 – WINNER: Felix Rauterberg

Sign-up to the mailing list here.

A winner will be picked at random on Monday 3 April and will be notified by email. We will arrange delivery to a UK address. Open to UK residents only.

 

 

Design Icons Month Competition Dezeen

Our second competition is in partnership with Dezeen and can be entered via their website, just click here and follow the instructions.

1st prize: An LC2 lounge chair by Le Corbusier, Jeanneret and Perriand for Cassina in chrome frame and green fabric, worth £3,678 – WINNER: Laura Prado

2nd prize: A Saarinen side table 41cm by Eero Saarinen for Knoll in white frame with Arabescato marble top, worth £976 – WINNER: Faith Paul

3rd prize: A Lampadina table lamp by Achille Castiglioni for Flos in orange, worth £77 – WINNER: Jonathon Behan

As with our first competition, a winner will be picked at random on Monday 3 April and will be notified by email. We will arrange delivery to a UK address. Open to UK residents only.

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Design Icons Month USM Haller

Throughout March, Aram Store celebrates the enduring appeal of authentic design icons. Following the recent change in UK law which now protects designs for 70 years after the death of the designer (bringing it in line with the rest of Europe), Aram has partnered with nine of the world’s most prestigious furniture brands to bring you some fantastic promotions. Why not start your very own design icons collection with one of these exclusive offers, which we will be posting one by one over the next few days?

Haller System - USM Modular Furniture

USM’s Haller modular furniture system was launched in 1965. It was initially developed by Paul Schaerer, an engineering graduate and grandson of the company founder, together with architect Fritz Haller. It is based on an open system principle – able to be modified in almost any way desired, it provides a great deal of adaptability to individual needs for organisation and design in both office and home environments. The number of available product combinations is almost infinite. Materials are tubular chromed frames with glass or metal sheets in fourteen colours.

Haller Storage System USM Modular Furniture

Please note: these offers have now ended. Make sure that you sign up to our newsletter to stay informed about future promotions and exclusive offers.

DESIGN ICONS MONTH SPECIAL OFFER:

Receive a USM trolley, as shown, worth up to £572 free when you spend £2,500 or more on USM.

USM Icon Trolley

This offer runs until 31st March 2017.

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Design Icons Month - Drop Chair

Throughout March, Aram Store celebrates the enduring appeal of authentic design icons. Following the recent change in UK law which now protects designs for 70 years after the death of the designer (bringing it in line with the rest of Europe), Aram has partnered with nine of the world’s most prestigious furniture brands to bring you some fantastic promotions. Why not start your very own design icons collection with one of these exclusive offers, which we will be posting one by one over the next few days?

Fritz Hansen started his company in 1872 in Copenhagen, specialising in the manufacture of small furniture parts. Manufacturing processes developed over time with steam bending so refined that in the 1930s the company was among the world leaders in the field. This led to wood lamination for which Fritz Hansen is renowned, the Ant chair of 1952 being a runaway hit as were its successors, the Series 7 and Drop chairs. The designer, Arne Jacobsen, delivered numerous other successful products for the company, in particular the Egg and Swan chairs. Fritz Hansen continues to produce its classic designs while also introducing new pieces to its collection annually.

Drop Chair 1958 Arne Jacobsen Fritz Hansen

The Drop chair was designed by Arne Jacobsen in 1958 as part of the legendary SAS Royal Hotel in Copenhagen. The Drop was originally produced along with the Swan and the Egg, but exclusively for the hotel and it was never put into standard production until a few years ago. Now available in a molded plastic version with chrome or colour-matched legs.

Drop Chair 1958 Arne Jacobsen Fritz Hansen

Please note: these offers have now ended. Make sure that you sign up to our newsletter to stay informed about future promotions and exclusive offers.

DESIGN ICONS MONTH SPECIAL OFFER:

Buy six Drop plastic chairs for the price of four – saving up to £598. Choose from six colours, place six in the shopping basket and the discount will be applied.

This offer runs from 1st March until 31st March 2017.

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